We drive market change by creating stakeholder value

We help organisations develop market-based strategies to create value and engage with stakeholders to solve business and societal challenges.

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Our expertise

Our areas of  expertise include:

Customer experience

  • consumer psychology
  • customer engagement
  • digital and social media marketing.

Market-based strategy and innovation

  • advertising creativity
  • business-to-business marketing
  • marketing innovations
  • strategic branding.

Professional accreditation

Macquarie Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB). AACSB is the longest-serving global accrediting body for business schools, and the largest business education network connecting students, educators, and businesses worldwide.

The following marketing courses are accredited by the Australian Marketing Institute (AMI):

  • Master of Marketing
  • Bachelor of Marketing and Media
  • Bachelor of Commerce with a Major in Marketing Management
  • Bachelor of Commerce with a Major in Marketing and Consumer Insights.